ThinK Wine’s Sparkling Success: New Rosé Cans Launch Amid Global Growth
Liverpool’s ThinK Wine Group have just launched their second new product of the year; 200ml cans of sparkling rose wine, an exciting addition to their range to follow up the popular cans of Prosecco.
The brand is taking the city by storm and is now stocked in iconic venues like Liverpool Cathedral, The ACC Arena & The Philharmonic Hall, as well as many local & national restaurants, wedding venues, such as The Chesterfields, and entertainment venues, like the Blackstock Market.
The demand for ThinK Wine is also growing throughout Cheshire & Wales and, on a global level, the business is gaining traction in Asia too.
MD & Founder of ThinK Wine, Katherine Jones, comments “I’m absolutely delighted that we are now operating a 50% B2B and 50% B2C business – which was always the goal. We are so happy to be working with many incredible venues within the City, as well as hosting our own events, such as our Singles night. We are extremely excited to be hosting a Christmas party alongside the Nip Tuck podcast hosts Ashley & Lauren.”
The business has also seen sales growth over the last 12 months through the use of LinkedIn. Many business owners & employees use this site as a networking tool, but it seems to be the ultimate sales platform for ThinK Wine for B2B introductions with local businesses.
“I have always been a huge fan of LinkedIn (I met my partner through it) and strongly believe, if used well, it is an extremely powerful tool for a business and after a couple years of building my profile we are now reaping the rewards. For example, our first lot of Christmas corporate gift hampers have sold out through LinkedIn, which we’ve never had before!” comments Katherine.
The business has also taken on two new members of staff this year including Hayley Coley as Head of UK Sales, who was previously at Hops and Barley.
The team acquired an authentic VW Campervan which they have renovated so they could have a presence at events. So far it has appeared at Devafest, Chester Pride, Manchester Flower Show, Reminisce Festival and the Queen Anne Ship naming in Liverpool to mention just a few. Since becoming a certified B Corp, many global brands have chosen ThinK Wine to work with like Karen Millen, Mulberry, Toni & Guy and Fat Face.
2025 already looks promising for this local business, with more events planned and new local partnerships being confirmed on a regular basis.