Liverpool jewellery brand Say It With is celebrating its 10th anniversary in style with the launch of its most personalised Christmas advent calendar yet – and this year, customers can choose the jewellery that goes inside.
The much-loved Liverpool brand has opened pre-orders for its popular jewellery advent calendar, which has become something of a Christmas tradition for Say It With fans and has previously sold out.
For 2026, the brand has taken things a step further by introducing a bespoke element, allowing customers to choose between silver, yellow gold or mixed jewellery, as well as selecting the pieces they want to receive.
Behind the doors are 11 pieces of jewellery plus a £50 Say It With gift voucher, all presented inside a luxury jewellery box that can be used long after Christmas.
The collection includes pieces from the brand’s signature Kiss collection, a bespoke clover set, its popular tennis bracelet and more.
Worth £615 in total, the advent calendar is available for £250, making it one of the brand’s biggest-value Christmas releases to date.
The launch comes during a milestone year for Say It With, which is celebrating a decade in business.
Co-founder Charlotte Donoghue said: “With it being our 10-year anniversary, we wanted every collection we release this year to be extra special, so we decided to create an advent calendar like no other, where you can pick either silver or yellow gold and the items you want in there too.
“We have been overwhelmed with the response so far and now can’t wait to release our Christmas gift range in the coming weeks.”
The advent calendar isn’t available to buy in-store just yet, but pre-orders are now open online. With previous editions selling out, anyone hoping to get their hands on one may want to get in early.
The Say It With 2026 Jewellery Advent Calendar is available to pre-order now for £250 from the Say It With website.
